Mil­lion Miles, by J.Ralph (then going by the name SPY), just cycled through on iTunes, and brought to mind my sec­ond favorite VW com­mer­cial ever, called “Big Day,” in which the song is promi­nently fea­tured. The com­mer­cial is a gem. It tells a spell­bind­ing story, unspool­ing per­fectly, with an unex­pected twist and an uncer­tain end­ing. The breath she takes right before it ends could mean so many things. I have a copy of the video on my com­puter some­where, but you can watch it on YouTube.

(Get your own crappy Quick­time ver­sion from Volks­folks, or read a dis­cus­sion of the com­mer­cial, mostly full of “This is Awe­some!” but still inter­est­ing, at Tevis.)

 

7 Responses to My second favorite VW commercial

  1. David says:

    I once had a crush on some­one that went ahead and mar­ried some­one else (how could they?). I had fan­tasies of break­ing off their mar­riage cer­e­mony. This ad would have really embolden me to do some­thing crazy. It was just a crush. Though I still man­aged to embar­rass myself. I was 17.

  2. mark says:

    It’s pretty clear to me that the fraz­zled gen­tle­man is there at the church for the groom, not the bride. Those naughty Germans.…

  3. David says:

    You don’t see movies like the Grad­u­ate where women are con­test­ing a mar­riage cer­e­mony either. Does it hap­pen? Hav­ing a nice car has to be the way to go when you’re pick­ing up some stray bride or groom. I can’t see pulling up in a 1973 Ply­mouth Duster? You have to have the right wheels to make your get away. Wasn’t it a bus in the Graduate?

  4. Danny says:

    Is nobody going to ask me what my first favorite VW com­mer­cial is?

  5. David says:

    ok, what is your favorite VW commercial?

  6. mark says:

    I already know, which is why I didn’t ask.

  7. Danny says:

    We chat­ted offline, and while Mark was close with the world-timed-to-the-windshield-wipers ad, my first favorite is actu­ally the convertible-is-better-than-the-party one set to Nick Drake’s “Pink Moon.”

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